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Start Up

For The Solopreneur Who Wants To Refine Their Systems, Branding And Funnel Ready To Grow.

Don’t waste your precious time or risk your families finances, we can show you how to build a profitable business using our Blueprint designed specifically for Mums in Business. 

From making profit, setting up websites, listings and socials to building a strong sales funnel along with time management and branding, Start up has you covered to ensure you start strong. 

Is Start up for me?

The Start up program is for anyone in the start up phase of their business, whether you are on Day 1 or Year 3. 

Generally those in this stage are working alone or with a very small team, and have not yet nailed their niche and branding. The Start Up Mum in business has big dreams and wants to grow but has become stagnant or wants help getting to the next stage. 

Growth is not possible without the right foundations which is why this Start Up Course is focused on building strong foundations with a solid identity and funnel. 

Common Challenges for Mums in the Start up phase

🛑Feeling guilty spending so much time working on launching the business that could be spent with the family 

🛑Not getting a wage and contributing to the family 

🛑Family and friends asking when you are going to give it up and get a real job or stay at home with the kids 

🛑Little money to invest to speed things up or to get assistance 

🛑 People say you have a great offering yet not enough sales 

🛑You have a website that gets views but little sales 

🛑You are tired from the constant hustle 

🛑Think you are failing and should give it up but scared to 

🛑Running out of capital 

🛑Have spent money on ads but doesn’t work 

Start up is for you if:

You don't have to do this alone
Business can be a lonely place and we understand the unique struggles during the start up phase. Not only can we guide you with our unique Blueprint so that you are making profit quickly but we will be your biggest cheer squad!
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Our training is different

Unlike other coaching programs we ensure you get REAL results by using our unique training method. 

Visualise

Break those glass ceilings by aiming higher than you thought possible.

Learn

We will teach you the skills needed to scale your empire.

Create

Taking action and walking away with tangible results.

What is included when you sign up to Start up?

✅12 monthly courses

✅Online support from our team of coaches

✅Monthly Masterclasses by industry experts

✅Member training masterclass catalogue

✅Private Community of like minded mums in business

✅Access to our My Mummy map to promote to our audience

✅Business templates and resources created by our  coaches

✅Invite to our fortnightly Speed Networking

Give your business a boost!
Add 4 Boost sessions to your package for 1:1 support to help keep you on track! Every Quarter you will meet with one of the My Mummy coaches to discuss your progress and to offer support. The additional support will ensure you are making the most out of your course and are sure to boost your results!

Real Mums, Real Results

Start up Curriculum

Profit Funnel

Learn the simple business equation and see the 5 easy ways to make more profit in your business.

Nailing your Niche

A niche is imperative to build a brand, have a point of difference and to create marketing

Time Management

Learn how to buy back your time using project management, AI and automation tools

Establish your brand

Build a consistent brand that your clients will trust and will position you as the market leader

Blow up your socials

Learn tips and trick to create a social strategy that gets engagement and drives traffic to your site

Websites that convert

Websites are your store front, learn how to ensure yours is optimized to covert sales

Database & loyalty
program

Data is gold and we will show you how to leverage your database to create a loyalty program your members want to be in

Networking, collaboration & referrals

We will show you how to network effectively and how to collaborate and gain referrals to grow your business for free

Google listing & review strategy

Google is how most buyers search, we will show you how to ensure you have an epic listing plus a review strategy to show off how good you are

Lead Magnets

Create a lead magnet to grow your database and collect strong qualified leads

Sales

Learn the sales journey and how to sell effectively and build a sales funnel that will convert for you

Costing & competitor analysis

Make sure your costings are ready for growth and take stock of the marketplace

Start ups fail not because there is a flaw with what they are selling, but because they don't understand how to market it and don't have the resources or knowledge to change that.
Coach Laura

Our programs are...

Bite Sized

Our training is broken down in manageable chunks, doable for even the busiest mum

World Class

We pride ourselves on bringing you training that will bring you top results.

Cashflow Friendly

Pay weekly to spread out the cost or pay in full to claim on tax, the choice is yours

Self Paced

The content is drip fed every month allowing you to work at your own pace

Premium Support

Our support team follow your progress. They will check in on you if you are behind and they will be there to answer any questions

App Available

App now available for Apple so you can listen on the go.

Meet your coaches....

Meet Emma, the driving force behind our community. A financial expert, Emma has steered her own multi-million dollar business alongside her husband through strategic investments and a visionary 10-year plan for mortgage freedom. Eager to share her wealth-building journey, Emma founded My Mummy, creating a space for ambitious mums in business.

Emma’s journey was not without its challenges. Following a painful fertility journey, she embraced the joy of motherhood while harboring significant business aspirations. My Mummy was born out of Emma’s own experiences, as she felt a gap in traditional mum groups that didn’t resonate with her ambitions.

My Mummy stands as a haven for mums in business who seek connection, support, and guidance to scale their enterprises without compromising precious family time. Emma’s mission is clear: you can have it all. Join us on this empowering journey, where ambition and family harmony coexist.

Meet Laura, a force to be reckoned with in sales, marketing, strategy, and training. Armed with a wealth of experience from senior executive roles and owning multiple businesses, Laura has honed a no-nonsense approach cherished by clients craving quick decisions and tangible results.

Laura’s journey took an empowering turn after a successful sales career. Eager to reclaim time with her daughter, she bid farewell to the corporate world and ventured into entrepreneurship. Applying her accumulated knowledge, Laura not only purchased her first business but also amplified its success tenfold within just 18 months.

This entrepreneurial voyage, brimming with insights, led Laura to craft a blueprint for success that she is eager to share with you. Transitioning to business coaching, Laura initially guided My Mummy before officially joining as a partner. Embrace Laura’s expertise for a premium coaching experience tailored specifically for business-minded mothers.

The investment

We want our coaching to be accessible to all mums in business which is why you will see our fees are not only great value, but also available on a 12 month payment plan. 

Simply choose which option is best for you below. After you have check out, we will receive your welcome email with log in so you can get started right away.

Pay weekly

Designed for ease
$ 22 AUD
  • Spread payment out over 12 months
weekly

Pay in Full

For those wanting to invest upfront
$ 1144 AUD
  • Pay in Full and claim on this years tax
  • Bonus Blow up your Socials Toolkit course
Pay in full

Risk Free

What would an extra 10 hours a week mean to your family or your business?
 
A lot I bet!
 
After all, time is the most valuable thing man can spend. 
 
Well, we are so confident in our methods that we are willing to guarantee we can save you at least 10 hours a week in your business!
 
When you join a My Mummy course we have a short challenge to explore the many ways you can claim back your time. We will teach these exact methods in our training. If you don’t feel that we can save you at least 10 hours in your business after the challenge, we will happily refund your money!
 
PLUS our unique blueprint specially cultivated for Mum’s in Business will show you
 
🚀how to grow and scale your business without sacrificing more family time
🚀how to scale to a national level making 7 figure plus
🚀how to use AI and automation to free up your time and $$$
🚀how to maximise profit and minimise cost
🚀how to elevate your brand to become the leader in your industry
🚀 how to leverage our network to gain referrals and expand
 
So what do you have to lose? Join My Mummy today for as little as $22 a week and we will help you grow your business and claim back your precious time.